3 Affordable Small Business Marketing Strategies
Today many small businesses are marketing themselves on the Internet. As a matter of fact many small businesses today are actually Internet businesses themselves. Here are 3 affordable small business marketing strategies and you can use to get the word out about your business.
1. The first thing we want to talk about is utilizing a pay per click advertising campaign. Google Adwords and Yahoo Marketing are the two most well known companies that offer pay per click advertising campaigns.
These are great because you control how much money you want to bid on a targeted keywords, and you also control how much money you want to spend every month. You know that the traffic that you are getting to your website is targeted because people are searching for specific keywords or keyword phrases.
What makes this affordable for many small businesses is you only get billed when somebody actually clicks on your ad. This makes it very easy for you to determine if this form of our marketing is the effective for you or not.
2. Blogging is another affordable small business marketing strategy that you must be using. As a matter of fact, you can blog and get the word out about your business and your only investment will be in the time it takes to write the blog articles.
The key point to making blogging work is to social bookmark your post to the proper social directories. The other thing is to write your blog articles to target specific keyword phrases that relate to the theme of your small business.
This may take a little while to get the hang of, but it is really quite simple to do. You must be consistent in how you blog and how often you blog as well.
3. A third small business marketing strategy that has proven to be very effective is ezine advertising. The reason this is so good is because there are many email newsletters today that have been around for several years and have very loyal readers.
This gives you an opportunity to get the word out about your small business to people that actually will read either your classified ad, your solo ad, or an article that you run that is picked up by the ezine publisher.
This is three affordable small business marketing strategies that you should be implementing to promote your business on the Internet today. You may not know how to do any of them right now, but you can quickly learn the ins and outs to make these strategies affective for your small business.
David Ogden is an established online marketer who specializes in practical website resources and advice that have helped many people like you start their very own home based business. He can help you launch your very own money making website today, ready to take orders and pull in massive profits for you right now, guaranteed!
Want to make money online now?
Internet Business Training Program
Copyright - David Ogden
Article Source: ArticlesBase.com
|
Have I chosen a poor business name?
I am in the planning phases of a software development services business. The business will target government contracts with small business set-asides. We will not target the consumer market or small business market.
It is not too late to change the name because the business hasn't actually launched. Other than a domain name, web server, and mail server there won't be much work in changing.
The name is "CoderBrigade". I see both positive and negatives to it. First the positive. It is early in the alphabet. It is easy to remember. I own the domain name. Good domain names are hard to come by. It describes what we do.
The bad points, courtesy of my wife:
1) sounds militant
2) Misleading; a brigade is usually a large organization. We are not.
3) "Coder" is not a respected title, as Software Engineer, etc
4) She doesn't think it sounds professional
If you had the chance to pick a business name from the beginning, would you change what I have or go with it?
Get the answers...
|
|
I would like to start my own business?
However, I'm not sure what market to go into. My major is accounting and I plan to get my MBA. I don't really have a passion for accounting, I just want to be able to run a sucess business so accounting is key. What are some profitable small business markets? That have a high success rate.
Get the answers...
|
|
What website(s) can I use to find Consumer / Target market info?
I'm particularily looking for information on Consumer groups' patterns in the Services industry (travel service).
I want to find info on the following markets: SMALL BUSINESS MARKET, COLLEGE-STUDENT MARKET, 2 PARENT FAMILIES (W/ 1-2 KIDS), SENIOR CITIZENS MARKET
Get the answers...
|
|
Why You Should Read Engagement MarketingBusiness InsiderI love the premise of this book because it is utterly realistic for small businesses. Engagement marketing, according to the book, is the art of “getting new customers through your existing customers, while driving more repeat sales at the same time. |
Read more...
Read more...
|
New program pairs small businesses, unemployed professionalsMiamiHerald.comSCORE and the Miami-Dade Small Business Development division are helping small businesses hook up with experts. • Event: Small Business Week Celebration on Primed To Grow (P2G): Small Businesses Creating Jobs for South Florida. |
Read more...
 Boston.com |
Amazon strength for small firmsBoston.comDavid Cancel, chief product officer at the marketing software maker HubSpot in Cambridge, believes he has the answer. “We are trying to give small businesses the same kind of marketing technologies that companies like Amazon, Google, and Netflix have ...and more » |
Read more...
Read more...
Read more...
|
Amazon strength for small firmsBoston GlobeDavid Cancel, chief product officer at the marketing software maker HubSpot in Cambridge, believes he has the answer. “We are trying to give small businesses the same kind of marketing technologies that companies like Amazon, Google, and Netflix have ... |
Read more...
|