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Should Business Plan Include Competitor Analysis

HOW TO WRITE A BUSINESS PLAN:

Writing a business plan is an important step for any entrepreneur to take. For the success of a business, business plan acts as a roadmap. It is an important tool for investors and lenders. Writing business plan is not easy; it needs enough time to write it.
The essential elements of writing a business plan include:
1. Executive summary: One of the most important sections of writing business plan is executive summary. It includes:
? Information about your company
? Vision statement
? Mission statement
? If you are writing business plan for already establish company then it must contain history of your company
? Summary about your product/service
? Description of your competitors
? Revenue
? Cash requirement

2. Company overview: Company overview is the short description of your company. It contains information about:
? Background of a company
? Office location
? Your goals and objectives
? Products
? About your partners
? Promotions
? Customers service

3. Market analysis: Market analysis illustrates information about your customers and target market. It includes:
? Demand of your product
? Your present position in the market
? Description about your customers; there needs and desires
? Market size
? Market potential
? Growth of the market

4. Marketing and sales: It is important to make your marketing and sales strategy strong, to attract large number of customers. Marketing and sales includes:
? Promotional tactics
? Marketing strategy
? Advertisement of your product
? Market analysis
5. Management plan: It describes information about:
? Your employees
? Their job description
? Employee's needs
? Benefits you are providing to your employees
? Information about your board of directors

6. Operational plan: Operational plan includes:
? Business's day-to-day operations outline
? Information about the necessary equipments
? Worth of your assets
? How to overcome risks

7. Financial projection: For successful business, every business needs finance. Financial projection should includes:
? Sources and use of funds
? Profit and loss statement
? Balance sheet statement
? Cash flow projection
? Break-even analysis
? All operating expenses

? With the help of above essential elements of business plan, one can write quality business plans.


  • For more information, samples and tips on business plans writing, please visit
  • Business Plan
  • Business Plan Writers
  • Article Source: ArticlesBase.com

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